Blog

From Our Wilder Minds

Latest Posts

Achieving Product-Customer Fit Using a Value Proposition Canvas

The end goal of any entrepreneur is to generate profit through the products they are working on. To reach this goal these individuals simply need to ensure that the values they offer to the end customers through these products are needed and worth the customers spending their hard earned money on.  However, Simon.Kucher & Partners … Continue reading “Achieving Product-Customer Fit Using a Value Proposition Canvas”

The Role of Big Data & Data Science in Today’s Marketing World

Back in the day, Marketing was a top-down process that is creative-led. We call that “Mass Marketing”.Where some brilliant minds get together and come up with slogans and phrases, which will push downto the audience hoping that they will resonate on it. It’s creative, but basically it’s guesswork. They had focus groups to try on … Continue reading “The Role of Big Data & Data Science in Today’s Marketing World”

Common Design Patterns every Test Automation Engineer should know

In software design, design patterns are created to solve common problems. This doesn’t seem to be widely discussed in software automation, because the topic sounds complicated. There are sophisticated design patterns used to solve complex issues in software development. Also there are easy to understand and easily adoptable design patterns that can significantly improve readability … Continue reading “Common Design Patterns every Test Automation Engineer should know”

zone24x7 Logo
ISO-2700 Logo
GoodFirms Badge
GoodFirms Badge
  • USA
  • Sri Lanka
  • UK